Would you believe me if I said you could optimise your Pinterest marketing workflow as well as create the most gorgeous pin designs in minutes with the help of Tailwind's brand new tool Tailwind Create?
Let me show you what's wrong with your Pinterest marketing workflow and how Tailwind Create could be the solution for you.
[Disclaimer: Some links in this post contain affiliate links. This means I get a commission if you purchase the product through my link at no extra cost to you. As an Amazon Affiliate I earn from qualifying purchases.]
We're not all born with a creativity muse on our shoulder. So you might feel like you don't really know how to use the colours you've chosen for your branding, that you don't have a clue about design principles or what works and what doesn't.
And then you spend hours trying to come to grips with your graphic design program. Some of them are easy, it's true, but others have a steep learning curve and you're too busy to spend the time learning how they work.
So you end up looking at your pins and feeling underwhelmed and wish you hadn't wasted so much time creating them.
Pin it for later?
Busy? Why not Pin it for later?
The problem with your Pinterest content creation process:
You write your blog post, craft tutorial, yummy recipe or create your brand new product. You've done all your SEO work, proof-read and edited the text, etc.
Now you add your images to your web content, they can be screenshots you've already taken, photos you've taken yourself, an infographic or even a short video.
Creating your pins without tailwind create
So now you have your photos, you have to upload them to your graphic design program. And it's time to create a few Pins for your new content.
But since you're not so great at designing, you choose some templates you see in your graphic design program and start adapting them by changing your fonts, your colours...
But things don't quite work with the images you have or the words you have, so you're fiddling with colours, layers, shapes, adding arrow and other elements...
And by the time you finished you've spent hours doing them.
OK, finally! You've got your images, so it's time to download them again to your computer so you can start sharing them on Pinterest.
So let's recap:
Every time you have some new content you spend hours finding or taking photos, designing pins, uploading and downloading files from one app to another, and uploading them again to Tailwind before you can schedule them and share them to your Tribes.
And then you have to do it all again for every new piece of content you create.
And what about creating new pins for older content?
You don't want to spend hours doing that either!
the solution: tailwind create
There is one tool you can use to create and schedule high-quality images much more quickly and easily, and it's Tailwind Create.
If you're not using Tailwind yet, click here to try it for free for your first 100 pins.
And don't forget to use the code CREATEPARTNER2020 in the last question of the survey to move up the waitlist!
Let me show you how:
Add some Magic to your Pinterest marketing workflow
Now imagine you could wave a magic wand and create and schedule multiple designer-quality pins in minutes. Just like that.
And what if I told you you don't need to be Hermione Granger to do this?
But instead of a magic wand, you can use Tailwind Create.
What is Tailwind Create
Tailwind Create is a new tool created by Tailwind that creates multiple high-quality pin designs for you in seconds. Then you spend a few minutes editing a few pins you like and you can schedule them straight from Tailwind.
If you're still not using Tailwind to schedule your pins, sign up here before you can get access to Tailwind Create.
How does Tailwind Create work
Before I tell you how it works, I must warn you it's still in BETA, so things are a bit glitchy still and they're also changing because of all the feedback. Also, I am still not sure about the pricing for this specific feature as it's subject to change after launch.
But even if there are still issues, it's a must-have tool for you if you're creatively challenged. Plus, it's super-easy to use.
Before you can start, you need to add your URL, your logo (if you wish), add a few colours from your palette and a couple of your fonts.
Click on Create New Design
Add the destination URL for your content.
When you add your content's URL Tailwind Create pulls the title from your blog post, but you can change that. It also pulls any images you might have included in your content. If you want to use them, click on them.
If you want to add some other image, you can either upload images you've already got or do a search for FREE stock photos, like I did in this example.
They don't quite work for my brand colours, but I just wanted you to see that you can do it.
Tailwind Create Shows you your pin designs, but now what you need to do is Filter the results by Content Type, Industry/Niche and Pin Format.
So you get the layout that works for your pin, for example, there's a Pin Format for how-to-posts, for adding a CTA, for highlighting a number...
Ready to try different looks now?
Some pins look great already, but others may have an issue with the colours, the photos or the layout.
You can click on change photo and change colours to rotate through them. If you need more changes, you can go into each pin and make more edits, change fonts, add elements or move things around a bit.
You will see all the pins you've selected. Click the Go Schedule button to send your pins to draft.
Now you schedule your pins as usual, add your boards, make sure they all have a pin description, set the interval to leave for pinning to the next board and schedule.
Making a slight change to your content creation and Pinterest marketing workflow
Usually you create your pins and social media graphics and add them to your post before you publish them.
But if you want to use Tailwind Create to make the pins you're going to use on your content and not just to make the extra pins, you'll have to publish the content first.
It won't take long, though, so it's worth considering doing this.
AN EXTRA BENEFIT OF USING TAILWIND CREATE FOR YOUR AFFILIATE POSTS
Are you one of those people that looks at collage pins on Pinterest and would love to do them but every time you try to do them it doesn't look right? Or you spend so much time creating them that it's not worth it to you?
Tailwind Create has some templates where you can add multiple images, not enough for a full collage with tens of products, if that's what you want, but 3 or 4 images that can help you create curiosity and make more people click on your pin to see the rest.
It's still early days, but I've tried them with a couple of profiles and these pins seem to be doing really well so far.
And since Tailwind Create grabs your images directly from the URL, it takes just a minute to create several pins showcasing different products.
Just make sure you're allowed to use the images for your affiliate products in this way, though!